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Click here to read a review
of the The Owner's Manual.
Manual
for Owners and Chief Executive Officers
The Owner's Manual:
For Owners, CEOs, Presidents, Principals and
Executive Management of Small to Mid-Size
Business to Business
$2MM to $50MM Companies
By Jim Altfeld
"I
read this book, it worked so well for us and I was so impressed,
we hired the author as a consultatnt."
Joseph
Granatelli
CEO
Paxton Products
For
those small and mid-size business to business owners
who have ever wrestled with where their company is going and
how they intend to get it there, The Owner's Manual is
must reading. As a concise, thought provoking, insightful, educational
and challenging guide for taking control of your company's future,
the lively paced book takes you step, by logical step through
the entire strategic thinking
process. The author covers every aspect necessary for determining
a company's future and creating the plan for getting it there.
Replete with interesting anecdotes, humor and hard-hitting questions,
the book maintains your interest throughout what could otherwise
be a tedious, difficult, and tiresome process. Altfeld forces
the reader to extract himself from the day to day operational
challenges of crisis management and begin thinking about the
opportunities of tomorrow. As stated throughout the book, "the
future is an invisible place only until you start thinking about
it."
The
Owner's Manual prepares the chief strategist of any small
to mid-size, business-to-business company for dealing with tomorrow
and all the tomorrow's to follow. The book covers such topics
as involving and inspiring your people; creating an interdependent,
horizontal infrastructure; your company's hierarchy; establishing
the companyıs values and determining its culture. According
to the book's author, Jim Altfeld, President of Altfeld, Inc.,
"The book was written to provide answers to many of the questions
owners have regarding the formulation and sharing of their company's
vision. I wanted to provide owners with an easy-to-digest and
comprehend guide that would teach them, step by step, how to
provide direction, involve and grow their people, and take the
appropriate actions to ensure that the vision they create becomes
reality."
The
author does an excellent job of explaining how an owner goes
about identifying the company's core competencies and deciding
what business the company actually is in. From there, he provides
the tools and mindset required to create the vision, mission,
objectives, strategies and tactics for your company, as well
as for revolutionizing your entire industry, changing the rules,
the game and the playing field, and setting your company apart
from all others.
To
receive a hard copy, send a check or money order for $250.00
to Altfeld, Inc., 1403 W. Magnolia Blvd., Burbank, Ca. 91506.
(Price includes shipping and handling.)
Audio
Tape
A
half-hour audio tape and CD-rom aimed at CEO's, presidents,
and owners of $2 - $50 million business to business companies,
is offered at no cost, by Altfeld, Inc. The question/answer
session details how small and medium sized companies can best
utilize strategic planning to gain control of its future. According
to Jim Altfeld, president of Altfeld, Inc "We tried to
cover every question that a CEO, president or owner would ask
about how they and their company would benefit from strategic
planning. That included anticipating their future, remaining
focused while meeting the day to day challenges of crisis management,
dealing with technology, sharing the information and involving
others throughout the company and taking appropriate actions
to ensure that the vision becomes reality."
The
cassette also explains the breakdown of a company into systems
and processes, how every company consists of three key segments,
and how the planning process itself is key. "You may find
that after a period of time, some portion of your plan is wrong,
some new technology is introduced, or some event takes place
that changes everything.
All
plans need to be flexible enough to be reviewed, reinvented
and renewed. The key is the planning process. Once you have
that down, alternatives can be considered with greater clarity
and creativity," says Altfeld.
To
receive a free cassette or cd-rom, send your request to Altfeld,
Inc.
(818) 953-4054, fax (818) 953-4037,
or e-mail jaltfeld@altfeldinc.com.
Audio
- MP3 Files
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Forms
You Can Use
Get
a better understanding of your company with our: Guide
to Strategic Thinking
Help
determine what you expect a consulting project to impact by
downloading our: Output
Check-List
Click
here to see a copy of our: Confidentially
Agreement
The following
are other strategic tools we supply. Click on each below for
a sample. For a full copy, write us at
jaltfeld@altfeldinc.com . If you have any questions, concerns
or wish to discuss your strategic planning needs, call: 1-800-397-0010.
Internal Evaluation Exercise
A
tool to help quickly evaluate the current situation within your
company and determine where you need to focus your efforts and
apply resources.
Determining Your Company's Core
Competence
Helps
determine what your company does that other companies will find
difficult to do.
Corporate
Readiness Survey
Helps
determine how conducive your organization is to involving your
people in the decision making and planning process.
Guide to a More Efficient & Productive Staff Meeting
Helps
to ensure your meetings produce results, involve everybody attending
and achieve what you want to achieve in a reasonable amount
of time.
Account
Evaluation Form/Account Evaluation and Contact Management Guide
A
tool to help you determine which of your repeat customers you
need to be spending your time on, which ones you may be losing,
and which ones you may be better off letting go.
Quarterly Employee Continuous
Improvement Plan
A
tool to help evaluate an employees performance during the last
quarter and to set goals for the next quarter.
Sample Employee Survey
A
tool to help gain insight into your employees' attitudes and
commitment.
Criteria
for Selecting a Supplier
A
tool in determining whether or not the supplier candidate you
have in mind will fit into your business plan, shares your company's
values and can work within your company's culture.
Also
available: Supplier Evaluation
by Distributor
Criteria for Selecting a Distributor
A
tool in determining whether or not the distributor candidate
you have in mind will fit into your business plan, shares your
company's values and can work within your company's culture.
Also
available: Distribution
Evaluation by Supplier
Action
Steps and Evaluation
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Articles
of Interest
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Here's
somethining you don't see everyday–
Stan
Freberg receiving the Ray Bradbury Creativity Award from Ray
Bradbury.
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